OrthoMedia was established in early 2009 as a branch of Stone Ranch Media, LLC, which is a rapidly-growing multimedia company based in Austin, Texas.

Company president Dusty Green has more than 15 years experience working in television news, documentary and marketing production, and more than five years experience in website design and content creation. He has received several awards for reporting, editing and producing, including “Best Documentary” honors from the Texas Associated Press Broadcasters for “Hurricane Katrina: After the Storm,” for which he served as executive producer, writer and reporter.

“After working with a handful of orthodontists around the country.” says Dusty, “we identified the need for a more progressive, cutting-edge approach to marketing their practices, specifically in terms of on-line video. And that’s how OrthoMedia was born.”

Advances in video encoding technology and the widespread availability of broadband internet access are creating an explosion in on-line video, and making it possible to deliver stunning high-definition quality video faster and more effectively than ever.

“But the key to truly effective internet video production is being able to create a video that makes an emotional connection with each viewer,” he says. “It’s not as easy as just recording video and uploading it on the internet. There are very specific techniques you have to use in order to truly make an impact, especially when you’re marketing something as unique and life-changing as orthodontics.”

And it’s our experience in real-world orthodontics that really makes OrthoMedia the company of choice for many orthodontists. OrthoMedia Project Coordinator Nikki Green has worked as an orthodontic assistant for more than 13 years, and oversees each project for effectiveness and accuracy.

“I know how orthodontic practices run from the ground-up,” says Nikki, “and it’s my experience in orthodontics that enables us to relate very well with doctors, staff members and patients. Because we know the ins-and-outs of orthodontics, we’re able to capture the essence of each office and incorporate it accurately and effectively in our video production.”

The marriage of Dusty’s experience in video/multimedia production and Nikki’s experience in orthodontics means that OrthoMedia can deliver each client a product that is as professional and effective as possible. Best of all, since OrthoMedia is a small, family-owned company, you’re guaranteed to get friendly, personal service through every step of the process. Contact us today to learn more.